Deliveroo has unveiled a billboard made of burgers to celebrate its 10-millionth burger delivery in the UK.
The billboard stands four metres high and six metres wide at the Old Truman Brewery and is made of over 2,000 burgers from the likes of GBK, Byron and Bleecker.
The burgers are free to passers-by until 7pm on 13 March, or until stocks last.
“We know that the UK loves burgers as it’s one of the most popular dishes ordered on Deliveroo,” says Deliveroo UK and Ireland head of marketing Emily Kraftman. “That’s why we’ve decided to celebrate this upcoming milestone delivery and remind people that every meal is a chance to eat more amazing. We’re excited to welcome thousands of people to enjoy the huge variety of burgers on offer for free, today.”